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Wednesday, 8 July 2020

Instagram launches short video feature Reels in India, Know how it works?

Latest feature called REELS launched in Instagram now with 15 seconds video.

Instagram Feature REELS launched now

Abstract

Reels will be available after opening the camera of Instagram app

Can create 15 second videos with music

Details

Instagram has officially announced the launch of short video feature Reels in India. The demand for short video apps has increased in India since the banning of TicketLock, which many tech companies want to take full advantage of.

A few days ago YouTube also said that they are going to release the short video feature in the app soon. After Brazil, the reels feature of Instagram is being launched in France, Germany and now India. The update of the Reels feature of Instagram will start in India today i.e. at 8.30 pm on July 8.

To use the Reels feature, users have to login to the Instagram app. After this, after opening the camera, you will get the option of Reels, by clicking on it you will be able to create a short video of 15 seconds. For music, there will be an option of online, Instagram library and phone library.

Users will also have the option to slow down or speed up any part of the video. According to Facebook India Vice President and Managing Direct Ajit Mohan, 45% of videos posted on Instagram are of 15 seconds or less duration.

After the Chinese apps ban, many short video apps have been launched in India including apps like Roposo, Mitra, Spark, Moj and Hypai. The downloading of many of these apps has reached crores in just one month.

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